Revenue-Driven Marketing for Contractors

We help home service businesses go from inconsistent leads to reliably booked jobs using paid ads, conversion systems, and media buying that actually converts.


pORTFOLIO

We've worked with contractors long enough to know exactly what you need: More calls. More booked jobs. More predictable revenue. Nothing else matters.

HOW IT WORKS

3 Steps to a Full Calendar

Step 1 — We Get on a Quick Zoom Call

 15-20 minutes. 

We find out where you’re at, what you need, and whether we can help in the first place.

Step 2 — We On Board & Build Game Plan

No off-the-shelf packages. We go after the low-hanging fruit.

We build a strategy around your trade, your area, and your goals.

Step 3 — We Turn It On and Get You More Work

We launch. We watch the numbers. We optimize.

You focus on your crew. We fill your calendar.

Services that make our clients more revenue

Simple Advertising Systems. Proven Results.

We don’t overcomplicate things. We leverage what works to consistently get you booked.

We have a specific plan depending on where your business is

 

We build, run, and scale Facebook ads, putting your best work in front of homeowners when they’re thinking about their next project.

We run your Google Ads to capture buying intent at the exact search, engineer tight SKAG-style structure with ruthless negatives, build high-ROI brand + nonbrand + remarketing, and scale with conversion-backed bidding so you dominate impression share and print pipeline at target CAC.

 We teach you and your team the exact systems for funnels, ads, and sales ops, then coach you through live implementation so you can run it confidently, in‑house, without us.

GET BETTER PAID ADVERTISING RESULTS AT SCALE WITH MASAI MARKETING

THE GAME IS SIMPLE: MAKE YOUR BUSINESS FAR MORE THAN YOU SPEND ON MARKETING

We Speak Your Language.

We don’t use buzzwords. We talk about ROI, phone calls, and profit. You’re a builder, not a marketer. You need a partner who understands the grind, the sales psychology of a homeowner, and the need for speed.

We focus ONLY on lead generation. We keep our systems simple so you can focus on the job site while we handle the phone lines.

WE HELP HIGH TICKET PRODUCT AND SERVICE BUSINESSES SCALE

Contractors → Get the Phone Ringing more & pick and choose who you work with

You’re doing good work. Relying on referrals. Work comes in some weeks and dries up others.

We build a consistent lead pipeline so you stop chasing jobs and start choosing them.

 

Construction Stores → Get More sales Online & At your locations

You’ve got products on the shelves, but you need consistent, high-quality traffic to keep growing.

Word of mouth isn’t cutting it anymore. You need a system that fills your pipeline whether you’re hunting for work or not.

We help you scale your ad spend without sacrificing lead quality — so every dollar works harder.

Knowledge Providers

Our agency has a wide range of high-ticket service providers that we help generate consistent qualified leads for at scale. From General Contractors, Landscapers, Hardscape contractors, etc… Done For You Businesses and more.

ABOUT US

We're Not a Big Agency. That's the Point.

You’re not going to get handed off to a junior account manager who’s never talked to a contractor.

You work directly with us — Jorge and Jordan.

Jorge

What Contractors Say About Working With Us

CONTACT US

Look — you got into this business to build somethingx.
Not to spend your evenings wondering where the next job is coming from.
We can fix that.
Get on a free 15-minute call with us.
No pitch decks. No hard sell. Just an honest conversation about what’s possible for your business.
If we can help you, we’ll tell you exactly how.
If we can’t, we’ll tell you that too.

Book a call. Let’s talk.

Floor & Decor – Home Hardware Store

What We Did

Implemented a content-driven ad strategy on Facebook, Instagram, and Google with clear calls to action, refined targeting, aligned marketing and sales teams, and doubled down on high-performing strategies.

The Results

Floor & Decor saw a 30% sales increase within 45 days, continues breaking records monthly, and is now scaling toward $1M in monthly revenue.

Backcountry Hut Company

What We Did

Set up proper tracking from scratch, launched Google, Instagram, and Facebook campaigns with a content-first approach and targeted calls to action, and bridged the gap between their marketing and sales teams.

The Results

Achieved a 4.9x ROAS, has been working with us for over two years, and has helped get more structures into more customers’ hands while scaling within their budget.

DMB Renovations 

What We Did

Built them a new website and set up a complete advertising infrastructure with proper tracking across Google, Facebook, and Instagram, focused on generating high-quality leads at a sustainable cost.

The Results

Maintains lead costs under $50, achieved close to an 8x return on ad spend, and after more than two years of working together, has grown their team, expanded the company, and enjoys more personal time.

What We Did

Captured high-quality content to showcase their work, implemented a content-first ad strategy that warmed up audiences before launching direct campaigns, aligned organic social media with paid ads, and refined their quoting process for better conversions.

The Results

Complete Contracting Solutions started generating leads at 60% less cost than projected while achieving a strong return on ad spend, with organic content and paid ads working together as a unified system.

What We Did

Built them a new Shopify website designed for conversions and launched properly targeted Facebook, Instagram, and Google Ads campaigns with the right audiences and locations.

The Results

Pointer Attachments hit a 3x return on ad spend in the first month and is now positioned to scale both website sales and lead generation for their sales team.

What We Did

We took over Facebook, Instagram, and Google Ads on a hands-on basis while they continued handling their own social media content, building a proper paid advertising strategy designed to drive leads and revenue.

The Results

Peakwork reached a point where they could pick and choose which jobs to take on, with bookings stretching months in advance, maintaining a 3x return on ad spend throughout the season.

Paid Ads & Growth Strategy

9+ years running paid ads for home service businesses.

Background in sales means he doesn’t just run ads — he understands what makes a contractor buy, what makes a homeowner call, and what makes a lead actually close.

He’s helped scale multiple businesses from zero to seven figures using Facebook and Google.

 
 
 
 

Creative Strategy & Conversion

 

Pretty creative that doesn’t convert is just expensive decoration. Jordan builds campaigns that stop the scroll, hold attention, and move people to take action — call, fill out a form, book a job.

He’s written copy and built creative frameworks for campaigns across home services, construction, e-commerce, and more. He understands the psychology of why someone decides to hire a contractor — and how to use that in an ad.

He’s also the person who builds the landing pages. The ad gets the click. The page gets the call. Both have to work, and Jordan makes sure they do.